The Edit

Get it all in the books.

Prioritizing the most important one — you.

Does your space speak to you?

Our tips to hiring artists and creating a positive work culture!

An explanation of what permanent makeup is and how it has evolved.

A guide to automating Instagram for your beauty business.

Tips on how to manage negative reviews in an authentic way.

A look into the newest trend, brow lamination.

Your guide to LED light stim therapy.

So what needles do you use for shading? Well, it depends on the look you’re trying to accomplish and the machine you’re using!

All about spa appointment booking software. We are giving you three steps to automate your booking and save you time!

Your guide to the types of brow treatments on the market.

Tips on making the most of slow season.

Your how-to guide on brow mapping for permanent makeup.

Confused on which tattoo numbing cream to choose? We're breaking it down for you!