The Edit

Creating a Calm Space For Your Clients by Heidi Nymark

Creating a calming space for all the senses helps clients feel more at ease in your studio.

Being Present With Jordan Triche

Jordan Triche, Houston-based permanent makeup artist, talks about walking in his journey and  what motivates him to  perfect his craft. Read on to learn more about Jordan!

Hiring a Team For Your Studio, Pt. 1

When it’s time to expand your business, assess and determine its needs so you can find the most optimal kind of assistance.  

Skincare and Your Permanent Makeup by Emily Fabrocini

All about balancing skincare and permanent makeup for healed results that last—who doesn't want that?

Giving Yourself a Raise! The Magic of Retail by Georgia Nixon

Give your clients clients more value when they are with you with retail. Georgia Nixon explains how!

The Importance of a Sterile Setup by Colleen Rogenmuser

Sterile products are worth every extra penny.

An Interview with Rojin Surreah

A literal artist, Rojin Surreah, shares her permanent makeup journey.

Processes For Planning Your Instagram

Our tips on batch-working Instagram post creation to get a feed that speaks most to your brand.

Authentic Connections in PMU by Marian Rahl

Fear of emotion can prevent us from creating authentic connections with others. Marian Rahl shares her tips on forming connections from her city, other provinces and even other countries.

Listening To Your Body by Natalie Sweet

Your body loves you and is always, instinctively, trying to help and protect you. Here are a few tips from Natalie Sweet on how to tune in to its signals.

What Is Mental Health by Martha Reyes

Take a moment to yourself and check your mental health.

IG Stories & Reels for Digital Marketing

Reels is perfect for beauty brands to showcase their products in motion, their consistency and from multiple angles. Here are a few ways to make IG's new feature work for you.

Managing Tasks: Time blocking, Batch Working, and Other Productivity Hacks

In a world where we’re trying to do more with less, productivity hacks help us get more done and everything runs just a little smoother.

About the Product - MIDAS: Idea & Development

Ever curious how MEI-CHA's MIDAS came to be? Eric Chou, CEO and Director of Product at MEI-CHA, shares how this modern microblading System was developed.

5 Ideas for Networking in a New City by Brittany Wallins

It can be to “start over,” both socially and economically. Brittany Wallins appreciates a sense of community and shares her tips on ways to be a part of one.